Archive for August, 2009

Stompernet Reloaded

In case you’ve been on a desert island, Andy Jenkins has left Stompernet and Brad Fallon is doing a big re-launch this month. Don’t know if Frank Kern is lending a hand on this one.

Anyway, it’s Stompernet II, I guess. It all starts on September 9, 2009. That’s right 999.

In any case, it is sure to cause a lot of buzz and the people at Stompernet will be giving away a bunch of great content. In fact, if you optin now you can get a very good article by Dan Theis on some strategies you can apply to your website right now to improve your keyword optimization.

Now’s your chance to get in if you’ve been waiting (it’s been closed since May 2008)

You can check it out here:  http://online-marketing-review.com/stompernet

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Affiliate Marketing is All About Mindset

There are many tips and tricks that can help propel you to the top of the internet affiliate marketing heap, of varying degrees of importance and utility. Possibly the most important part of affiliate marketing is your mindset. Determination, confidence and perspective are all key players in traditional business success, and they carry over to affiliate marketing completely. This article isn’t about tips and tricks, it’s about bottom-up strategies to revolutionise your affiliate marketing success, and provide a platform for those tips and tricks to build a business on top of. These principles are all discusses at length in this report on Affiliate Elite, and should form the backbone of any online marketing motion.

Firstly, discard any notions of instant success. As much as it may hurt, it almost never happens. Short of winning the lottery, you’re not going to go from zero to two thousand sales overnight. However, with that said, there are many ways to tweak, micro-test, and gradually improve your sales over time. The first stage of any affiliate marketing campaign is almost always the hardest, and it’s no coincidence that it’s the time when most affiliates either give up or massively scale back their campaigns. Don’t lose hope and interest; there will soon be a time where you’re raking in sales day by day.

Secondly, know what perseverance and hard work are just the building blocks of all success. The roof is made up of smart work and optimisation. You can toil day after day building your businesses, spending 12 hour days writing out web copy, and it will never mean a thing unless it’s backed up by the right combination of knowledge and statistical evidence and research. Don’t work long and hard without the right data behind your sales page, use the best software you can find to make sure you’re selling something that people will rush to buy.

Thirdly, take any advantage you can. Sometimes there’s software that will help you create sales. Sometimes there’s a mentor that can help guide you in the right direction. Sometimes there’s just a feeling that guides you into creating something great. Always take advantages over your competitors. One of the most popular and recommended software packages is Affiliate Elite, a software package designed to help affiliates optimise their sales, landing pages, and increase their sales dramatically over a period of time.

Good luck out there in the wide and profitable world of affiliate marketing. While there’s a lot of information to comb through, it can all be done comfortably and sensibly with the right attitude and mindset. Be sure to leave your biases at the door and get ready to learn — there’s a massive world out there offering information, optimisation opportunities and chances at massive online success. Make sure to take any advantage you can and you’ll consistently see yourself ten steps ahead of your competition, and successful in your affiliate marketing endeavours.

To learn more about affiliate marketing, check out the free Affiliate Elite In 5 Easy Steps report. Feel free to distribute this article in any form as long as you include this resource box. You can also include your affiliate link if you sign up at Clickbank Pirate.

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User Reviews Send this to a friend
No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
 
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FREE-Audio CD INSIDE PLUS Voucher for FREE Webinars, Tele-Seminar and Newsletters

“Follow the money!”

Here it is: no warm 'n fuzzies-just hard-core strategies from real world trenches…for successfully repositioning your business, products, services and yourself to attract customers or clients for whom price is NOT a determining factor in their purchasing. The TRUTH is it takes no more work to attract customers/clients from the explosively growing Mass-Affluent, Affluent and Ultra-Affluent populations eager to pay premium prices in return for exceptional expertise, service and experiences. This is the fastest and surest path to prosper in tough times (selling to those least affected by recession) and to get rich in good times!

  • Understand the explosive growth of the affluent customer population-where there is LESS competition and much MORE profit
  • Practical Strategies Revealed: Lamborghini, Disney, the famous J. Peterman catalogs, Wal-Mart, Starbucks, $2,995 lobsters, Cold Stone Creamery, gourmet pizza, fashion-designer golf bags, and over 50 other fascinating and diverse true-life examples
  • E-FACTORS: 10 surprising Emotional Buy Triggers the affluent find irresistible
  • MILLION-DOLLAR MARKETING SYSTEM: Step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself use
  • THE MAGIC LANGUAGE OF “MEMBERSHIP”: applied to any business for the affluent…from pizza shops and medical practices to retail stores and pet hotels

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To gain wealth, you must target the wealthy
 
Review Date: July 23, 2008
Reviewer: John Chancellor, New Orleans
The very important message of this book is there is a growing number of affluent, mass-affluent and super affluent consumers that are not confined by or do not let price be the major determining factor in their purchases.

Almost anyone selling products or services to the general public will benefit from the valuable lessons contained in this book.

The book is divided into three parts. Part one describes the affluent. Part two discusses what they spend money on and part three talks about how to get them to do business with you.

This is a typical Dan Kennedy no B. S. book. It is straightforward, full of great information and well written, a bit humorous at times. Dan also, as any great marketer would, provides some information about his own products. There is no point in letting this upset you. Learn from what he does.

The central theme of the book is that it is foolish to spend your time, money and energy struggling to get money from people who have very little of it. It is much more productive to concentrate on those where price is not necessarily a major issue.

Another lesson is the more affluent the customer, the more he is looking for expertise, relationship and most of all understand. He wants, actually demands respect. The quickest way to lose an affluent customer is to show disrespect for him and his position. They want and are willing to pay for respect and special privileges.

You need to make owning your product or using your service be of significance to the user. He wants to feel that he is gaining something exclusive.

Most business owner link price to product and feel they must try to justify the price based on the intrinsic value of the product. If you are going to sell for higher margins, you must cut the link between product and price. You do this by always discussing price in context - delivering what the customer values.

The book is a study in marketing. The biggest lessons in the book are that you must get out of your own mind and understand what the customer values. You are not your customer. Focus on the experience of the customer.

And if you are going to be successful in marketing, you must have a marketing system. Random acts of marketing are of little value.

A real education in marketing. There is also a valuable CD included with the book.
This landscaper thanks Dan from the bottom of her heart
 
Review Date: July 3, 2008
Reviewer: Gen of www.LibraryOfEden.com, California
I grew up working class - my Mom cleaned houses, my Dad managed mailrooms and warehouses - and so I grew up with a lot of negative stereotypes about the affluent. That isn't helpful at all when the product you are selling is geared towards the affluent, and is even less helpful when thinking about becoming affluent yourself!

Dan's books, especially Wealth Attraction for Entrepreneurs and this book, are helping me really understand the folly of my previous attitudes and thoughts towards money and the affluent, and to actually change them by replacing old negative thoughts with more accurate ones.

Not only do I now truly like and admire the people who I am working with, but I understand a lot better the stereotypes which they are most sensitive to, the ways in which they view themselves and their wealth, and the worldviews and marketing "hooks" which particularly appeal to them.

My old attitudes and lack of understanding of my clients was really holding me back, and I credit Dan with helping me understand and change in the ways necessary to really be successful in my business and become rich one day myself.

Every single book I have of Dan's has a permanent place on my bookshelves. I have reread all of them at least once and find some new info to put to use each time. You won't regret buying this book - I have read at least one business book per week for the last year, and these are among the VERY best.

I also liked The Four-Hour Workweek by Ferriss and The E-Myth for Contractors by Gerber.
Dan has outdone himself with this latest book!
 
Review Date: August 3, 2008
Reviewer: John Hinds, Newark, NJ USA
After having read most of Dan's previous books, I found this one to be one of the most valuable ones written.

What separates this book from his other works was the amount of research that went into this book to back up the claims that he makes about the characteristics of affluent people. It's not that his other books were poorly researched, it's just that the research for this book was excellent in comparison.

One of the most telling statistics was the fact that 2/3 of the middle class moved up to become the maass affluent and only 1/3 of the middle class moved down. That's key because it contradicts the message from the media about a "recession." Are there people struggling? Sure. But there is a major segment of the population that is doing well financially and they represent a great source of clientele if you understand some of their buying habits and implement effective strategies to communicate with them.

Why would a business owner target someone who is spending 100% of their earned income on living expenses vs someone who is using maybe 2 - 10% of their earned income on living expenses? It makes no sense but a vast majority of business owners are fighting for scraps among the former group. Dan cleverly states that business owners who are apprehensive about marketing to mass affluent consumers because they themselves aren't affluent have some deeper psychological issues.

The book covers some other key topics such as transaction size, raising prices without raising prices, and some of the often overlooked segments of the affluent consumer population.

The accompanying CD was really valuable as well. I've listened to it many times and I found Dan's insight on how the giant [...] is now going after this mass affluent population since they have lost some market share to [...] in the deep discount sector to be very enlightening. If Wal-Mart is having difficulty sustaining its position as the lowest price provider, why should you, the small business owner, even bother??

This book ranks right up their with Dan's Time Management Book and Dan's Wealth Attraction book. I recommend you walk...no check that...run and grab a copy of this book, read it, and implement his advice into your business or practice to target the mass affluent consumer.

Happy Hunting!

John Hinds
Author of "What's In Your Water?"
It's not just how to market - it's also ABOUT affluent - 2 in 1!
 
Review Date: July 22, 2008
Reviewer: Rolands Petrevics, Taiwan
I would make a little different comment here. For those of us, who own 1 or more Dan's books, the question may rise - well, what new here can be, since actually, the Sales & Business books somewhat repeats each other (but not much), and also same does other books of this IMHO, most genius writer about marketing ever.
Then let me tell you - this is a best ever book wrote by Kennedy till now, and it's absolutely unique and new content now. So, what's inside?
In fact - 2 in 1! It will not give you only brilliant tips of how to detach commodity from it's price, but also will give the most perfect till now I saw insight of life and habits of affluent.
Since, what we read till now in a books, covering the topics, what are differences between the rich & poor, we saw a books similar to Rich Dad, where mostly get out of debt & buy real estate are covered - but here Dan gives fantastic layout of daily habits, and thinking of rich, it's dazzling if not say more!
The JKD Rebel heartily endorses the Renegade Millionaire Maker
 
Review Date: July 30, 2008
Reviewer: Dwight Woods, Miami, Florida
In these uncertain economic times business owners need to know how to put themselves, their products and services in front of customers/clients who are in a position to buy willingly and happily!
In this book Dan Kennedy does his usual brilliant job of "drilling down" and giving you all the nuts and bolts, facts and figures you need to both keep the affluent customers you may already have, plus attract more of them to your business.
A big two thumbs up!

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No B.S. Wealth Attraction for Entrepreneurs (NO BS)
 
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Become a money magnet

Read this book and in just a few months make more money than you have in years. Sound unbelievable? That's Dan Kennedy's specialty. Dan "Millionaire Maker" Kennedy has helped many thousands of entrepreneurs create "the wealth surge experience."

By making a few calculated changes, you'll attract more opportunity and money than you ever dreamed possible. That's right--attract--not create, not develop, not identify, but become an opportunity magnet. These eleven breakthrough strategies turn your business into a springboard to unimaginable riches. Eliminate ingrained "wealth-blocking" thinking with hard-nosed, practical tactics for organizing, marketing and managing a business for maximum profit.

The powerful tips in this book (and in the Wealth Attraction seminar--worth $2,000--on the CD) will change your life and put you on the fast track to magnetically attract much greater wealth.

INSIDE!

  • FREE--Wealth Email Course
  • FREE--$995.00-Value Seminar Tickets
  • FREE--Tele-seminar Invitation
  • FREE--Newsletters

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    Advanced Coaching and Consulting Bootcamp

    User Reviews Send this to a friend
    Advanced Coaching and Consulting Bootcamp
     
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    Used With Evil Intent, These Techniques Can Do Evil... Discover The Most Advanced Techniques I Know To Get People To Pay Big (ENORMOUS), Seemingly Obscene Fees For Coaching And Consulting If you are in the consulting business or engaged in consultative-selling at high fees or transaction sizes (such as investments, financial advisory services, software systems, etc.) OR are in the business/sales/life coaching business (such as coaching/mastermind groups, practice management), then this letter is IMPORTANT FOR YOU. After a great deal of thought, recently I decided to teach THE MOST ADVANCED techniques I know, for getting clients....getting high fees with no resistance from clients.....and totally controlling clients. It was a peeling back and revealing of what I do and how I do it to an extent far beyond anything I've done before. Were I not at the very precipice of end of my work, it would be dangerous and foolhardy to reveal and discuss much of this. There were NO GUEST SPEAKERS. No "fluff." Just me. About 10 hours each day for an intense two days.

    Product Details

    • 11 DVDs, 16 Audios, 314 page Transcript Manual
    • Massive 500 Page handout Manual!

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