Designed for courses covering Marketing on the Internet and/or Electronic Commerce, this book discusses the tools and techniques being used today to harness the vast marketing potential of the Internet.

Get massive exposure for your book, no special computer skills needed -- trade published or self published, fiction or nonfiction Discover why authors fail with paid advertising, pay-per-click, fee-based reviews, and "bestseller" campaigns Blog to connect with readers, driving them to Amazon and bookstores Boost your visibility with Google, use [Read More]

Twitter is one of the most popular Web 2.0 sites used by thousands of people on a daily basis. Driven by the simple question, "What are you doing now?", Twitter has become a web phenomenon that continues to broaden its user base.How can anyone use Twitter to make friends, gain a following or build their online business, New York Times Best-Selling[Read More]

Facebook is one of the world's most popular web sites. A brilliant experiment in user-generated content, Facebook is a great tool for connecting with family and friends. But savvy business people are leveraging the power of Facebook to increase visibility, build their brand and drive more sales. In this special report, Social Media Expert Joel C[Read More]

New secrets to getting what you want every time The Science of Influence shows readers how to get anyone to say "yes" in eight minutes or less. Synthesizing the latest research in the field of influence with real-world tested experiences, it presents simple secrets that help readers turn a "no" into a "yes." Every secret in this book has been ri[Read More]