This text provides comprehensive coverage of the field of Internet marketing that is timely and relevant. It relies on extant marketing theory where appropriate and introduces many conceptual frameworks to structure student understanding of Internet marketing issues. Above all, it works on the premise that the Internet-whether used as a medium of c[Read More]

If you want a VERY thorough walk through AdWords, this book will serve your needs quite well. It is dense, full of very useful information and techniques. The author also includes a great deal of supporting info and tools. If you are new or have played around with purchasing ad words, but never really understood enough to get the results you wer[Read More]

Content management, blogs, and online forums are among the most significant online trends today, and Drupal, phpBB, and WordPress are three of the most popular open source applications facilitating these trends. Drupal is a full content management system that allows you to create any type of website you desire, from an e-commerce to a community[Read More]

NO RULES The revolution is underway. The power of social media lies with the people who use tools like Twitter.com. You decide how to use your power. Our goal is not to create rules to follow on Twitter. We simply want to give you the best tips, resources and strategies to guide your success on Twitter at an accelerated pace. Our mission is to help[Read More]